Some Basics of Search Engine Optimization
Once you have decided that you need a website for your business, you will have to go about making sure that people find it. Most people use search engines to find what they are looking for online, so you will need to rank highly in these. This is not as simple as it may seem, but there are some easy SEO services that you can do yourself to improve your ranking. Here are the top 3.
Find Keywords: Keywords are the most important part of SEO (search engine optimization). They help to distinguish your website from others. They contain products you sell, services you offer, your location, and anything else you think people will type in if they want to find your website. Before you complete your website, you must have a list of the main keywords that you feel are the most relevant to your website. These must be inserted in the content of all your pages as well as in the source code as Meta tags.
Link Programs: Linking to your website will also improve traffic as the search engines will see that you already have some traffic coming in. These links can be placed within articles on article submission sites, in business directory listings, in blogs, and in forums. You can also request link exchanges with other websites that are highly ranked. You can also create links from banner ads, as well as in free classifieds (if you are selling products).
Easy to Use Website Design: When it comes to your actual website, make sure that the content is readable and useful to people. You should also check that the code is clean and not too complicated. Search engines also prefer HTML to flash websites unless you provide an HTML version that they can index.
So, just by using these simple SEO services you can make sure that you have a good start with your page ranking. The search engines will start to recognize your website and as you place your links in more places. As you learn more techniques, your ranking will also improve.
Find Keywords: Keywords are the most important part of SEO (search engine optimization). They help to distinguish your website from others. They contain products you sell, services you offer, your location, and anything else you think people will type in if they want to find your website. Before you complete your website, you must have a list of the main keywords that you feel are the most relevant to your website. These must be inserted in the content of all your pages as well as in the source code as Meta tags.
Link Programs: Linking to your website will also improve traffic as the search engines will see that you already have some traffic coming in. These links can be placed within articles on article submission sites, in business directory listings, in blogs, and in forums. You can also request link exchanges with other websites that are highly ranked. You can also create links from banner ads, as well as in free classifieds (if you are selling products).
Easy to Use Website Design: When it comes to your actual website, make sure that the content is readable and useful to people. You should also check that the code is clean and not too complicated. Search engines also prefer HTML to flash websites unless you provide an HTML version that they can index.
So, just by using these simple SEO services you can make sure that you have a good start with your page ranking. The search engines will start to recognize your website and as you place your links in more places. As you learn more techniques, your ranking will also improve.
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