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by Leigh-Ann LemireIf you want to have extraordinary success with your online endeavors, articles should be at the very top of your marketing list. The success of website owners using article marketing is phenomenal because articles are such a key element to making a site work and to earn a profit - not to mention other benefits that occur such as speaking engagements, interviews and more.
Driving traffic to websites because of information searches online is what articles have been known to do. People find your articles with your link and go to your site to obtain more date. Another key point is that article directories are used to find articles by website owners to use at their site or in their newsletter - your signature line stays intact which send lots more people to your site.
The large volume of people going to your site because of your article marketing efforts boosts your ranking in search results. Doing article marketing often gets the word out about yourself and your site, more traffic goes to find out more which in turn makes the sales improve.
Mediocre articles don't get you the results that you want when marketing articles. Certain key ingredients should be included within the articles that you write in order to get the outcome that you are looking for. Meeting key points will get the best results that you need for your site. Writing your articles well makes people look and become interested enough to go to your site, buy and arrive again to find more info.
Following are four tips to help and assist you in making your articles the best they can possibly be. With the essential items included in your articles, you will find the success that you are looking for in your endeavors of high traffic to your site and earning profit.
Include keywords and keyword phrases in your article
First thing to do is to get a reliable tool to help you find relevant keywords and keyword phrases. My favorite one is free and you can find it here www.tools.seobook.com/keyword-tools/seobook/
The article needs to be centered around the keyword or keyword phrases that you select. It is best to use only one keyword or phrase per article instead of trying to include many different ones.
The internet originated as a place to find information and to this day, it is still the place to go to find information. Sometimes a person is just browsing the internet to while away the time while others are searching for specific information - to find out information on a subject, to learn, for a report, to get ideas and the list goes on.
When writing articles, stick with the same subject as your site. Do the same when you select keywords. The reason is that a person that reads your article and likes the subject will click on the link to go to your site. If you site focuses on a different subject altogether, you will loose a potential client.
Keyword Volume
The number of times a keyword or phrase is used in the article can make it or break it. If you use it too many times, the search engines push it way down the list and if you use the correct amount of keywords, the search engines are your best friends because your article will rise to be at the top of the list in search results.
A quick search to find out how many keywords or phrases to use in your article will give you volume amounts or complicated mathematics. To keep it simple, here's an actual figure that you can use as a guideline: In an article that you write with around 500 words, which is a good size article to get the interest of your readers, use the keyword or phrase 12-13 times.
The Article Should Have First-rate Info
You want your article to entertain the reader or at least keep the person interested to learn about what you are writing. Providing good information is key to getting, keeping and increasing a readership. Write articles that are related to your website.
Do a quality check on your articles before sending them off to go into an article directory or to a blog. First go over the spelling to ensure that it is correct. Your word program or browser may have an automatic spell checker. If not, you can always go to spellchecker.net to use the free spell checking tool.
Misuse of words and confusing one word with another should also be checked. Use your home dictionary or go to www.dictionary.com to access a dictionary, thesaurus and a reference library. Some examples of often confused words are were and we're; which and witch; then and than.
Get Credit for Your Articles
The first way to get the credit for your articles is to put "written by" or just plain "by" at the top of your article. This is how your name will start getting known.
And, at the very bottom of an article, be sure to include your signature line. A signature line is a resource box and should contain a brief description of your site with a link to your site which helps the person to find your site, more information and to become a customer.
About the Author:
Learn how writing articles can maximize your business success at Natural Growth Marketing
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